| Meric S. Gertler and Tara Vindorai from
the Department of Geography and the Munk Centre for International
Studies at the University of Toronto conducted research based
on demographical and geographical information. (Visit the
downloads section of this site
to read the full report).
Among the key findings of the research that was conducted
were:
1. Ontario has a critical mass of
designers
Ontario has a large urban-based design workforce of 40,
050. Ninety per cent of these designers work in major urban
centers.
2. Toronto is Canada’s design
hub
Toronto has the largest design workforce in Canada and the
third largest design workforce in North America (after New
York and Boston). There are 25,000 designers in Toronto
working in six design disciplines.
3. Ontario’s design workforce
is growing
Between 1987 and 2002, growth of the design workforce significantly
outpaced growth of the overall workforce.
4. Ontario’s design workforce
is well-educated
Ontario’s design workforce has higher levels of formal
(university or college) education than the overall workforce.
5. Graphic designers outnumber other
designers in the workforce
Almost half the design workforce in Ontario is comprised
of graphic designers.
6. Income levels vary among the design
disciplines
Income levels for designers vary with design discipline,
employment status, education level, gender and age. Income
levels for graphic designers, interior designers and other
(including fashion) designers are below the provincial labour
force average. While income generally increases with level
of formal education, this trend is less noticeable for the
design workforce.
7. Designers’ work pervades
the Ontario economy
Designers work in almost every sector of the economy including
manufacturing, retail, information and cultural industries
and many other sectors.
8. Design work is precarious
Three times as many designers are self-employed compared
to Ontario’s overall labour force. Almost 22 % of
designers work at home as compared to only 6% of the overall
labour force.
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